Rules For Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services – Practical Innovation and Strategic Lessons for Entrepreneurs and Visionaries
Guy Kawasaki
The Service Innovation Handbook: Action-oriented Creative Thinking Toolkit for Service Organizations
Lucy Kimbell
Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era
Henry Chesbrough
Service Innovation: How to Go from Customer Needs to Breakthrough Services
Bettencourt
Cloud Services (Innovation Trends Series)
BBVA Innovation Center
What Customers Want: Using Outcome-Driven Innovation to Create Breakthrough Products and Services
Anthony W. Ulwick
50+ Library Services: Innovation in Action
Diantha Dow Schull
Competing in a Service Economy: How to Create a Competitive Advantage Through Service Development and Innovation
Michael D. Johnson
Profiting From Services and Solutions: What Product-Centric Firms Need to Know (Service Systems and Innovations in Business and Society)
Valarie A. Zeithaml
The Handbook of Service Innovation
Renu Agarwal
Creating Innovative Products and Services: The FORTH Innovation Method
Gijs van Wulfen
Outsourcing Global Services: Knowledge, Innovation and Social Capital (Technology, Work and Globalization)
Ilan Oshri
Essentials of Service Design and Innovation - 4th Edition: Developing high-value service businesses with PCN Analysis
Scott E. Sampson
Creating Experiences in the Experience Economy (Services, Economy and Innovation series)
Jon Sundbo
SERVICE INNOVATION: ORGANIZATIONAL RESPONSES TO TECHNOLOGICAL OPPORTUNITIES AND MARKET IMPERATIVES (Series on Technology Management)
Joe Tidd
The Legend of Con-way: A History of Service, Reliability, Innovation and Growth
Jeffrey L. Rodengen
You Get What You Give: Social Media Principles and Strategies for Branding, Customer Service, Community, Innovation and Sales
Merlin U. Ward
New Service Development and Innovation in the New Economy
Bo Edvardsson
Service Innovation
Anders Gustafsson
The Future of Cloud: A Roadmap of Technology, Product, and Service Innovations for Telecoms
Thorsten Claus